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How we created our immersive metaverse experience

Sowmiya Selvakumaraswamy
Sowmiya Selvakumaraswamy

Associate Consultant, Emerging Technologies

How we created our immersive metaverse experience

How do you bring together a geographically distributed workforce across the world for a major corporate event?

Metaverse – the latest buzzword proved to be a perfect solution to solve our problem.

On the 30th of August, we launched NCS NEXT, a global powerhouse of digital capabilities and innovation. To celebrate this milestone, we hosted an immersive launch in three locations – The Lume in Melbourne, Marquee in Singapore and the Metaverse. The Metaverse launch was beyond any of our expectations with more than 100 people attending the virtual event.

This blog post explains how our team of experts created the Metaverse:

1. Creating the metaverse world

Our Emerging Tech team of experts was tasked with creating a metaverse world for employees and clients to virtually experience the launch of NCS NEXT and interact with each other.

With only a few weeks to prepare the metaverse world we got to work quickly on the design and user-experience.

Whilst, there is an option to create a custom world from scratch in Unity we decided to choose a predefined template provided by Altspace, which was more suitable for the event. We personalised the virtual world by changing the sky to align with the theme of the event happening in real life.

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Our virtual world designed in Unity had three spaces: the first being the main stage where the real event was being streamed. We also designed two different rooms, with each room showcasing a specific domain area and related demonstration and information videos.

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2. Let’s play!

In the main space, we created a gaming area. It included a basketball court, interactive games like dark games, and a quiz.

These kinds of fun activities are especially important in a virtual world as it encourages people to socialise, talk to each other, and promote networking.

Metaverse gaming area

3. Create pre-event hype

Our goal with the metaverse world was to ensure that employees were aware of the metaverse events and create anticipation, so employees were get excited about what’s coming up. As Metaverse is also a new concept, these pre-event activities were a fun way to familiarise guests with this new technology.

Here are a few examples of the activities we utilisedsome pre-event activities to create excitement and anticipation around our metaverse world: 

  • Metaverse meetup:Let’s organise a large metaverse meetup with gaming and music!
  • Metaverse Townhall meeting: Why not host our company townhall meeting in the metaverse?
  • Carrot finding – treasure hunt: Let’s find the carrot hiding in the metaverse!
  • Competition to take the best selfie: Who will take the best Selfie?
4. Don’t forget to host it
 
Like any real event, we needed to have some dedicated hosts in the Metaverse.  
 
Our hosts, role was to welcome the guests, encourage communication and solve technical issues. The hosts did a wonderful job at managing the Metaverse world during the launch and ensuring it’s success. 
 
What do people have to say about this? 
 
Here are some of our employees’ feedback: 
  •  “Was a cool concept to try out. Overall, a fun new experience.” 
  • “I felt like I am actually attending this event face to face” 
  • “Nice carrot trick on getting everyone to set up AltSpace. Loved it!”

Overall the Metaverse world was very successful and a great opportunity to showcase our experts exceptional talent. 

We would like to thank Joshua Henderson, Naureen Mukri, Valerie Sandford, Brent Brentan and Audrey Patricia for their contributions to this event. 

If you wish to know more about how your organisation can benefit from Metaverse solutions, feel free to contact us at emerging.technologies@arq.group

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