Events successfully launch Arq brand nationally
We delivered a very successful series of launch events to announce our Arq Group brand to clients and stakeholders.
Arq Group was introduced at events in 3 different states:
- Sydney - 29 May at Hacienda Bar
- Melbourne - 31 May at Eureka 89
- Brisbane - 6 June at the Black Bird Restaurant
Our guests included media, investors, key and prospective clients. Our Arq Group Executive Team and Board members also attended, along with our guests to reveal our brand to the market.
Our purpose as Arq Group is to unleash the possibilities between business and people. We showcased this with hero presentation from our partner ANZ who talked about our key project Polli. We were also proud to be presented with an Amazon Web Services Innovation Award.
The events were a wonderful opportunity for our staff to demonstrate Arq Group’s meaningful customer solutions via our activation stations including Australia Post.
Sydney was our signature event, featuring the spectacular Vivid Festival and Sydney Harbour Bridge as a backdrop. The evening's activities included our brand reveal video and a surprise performance from the String Sirens as we celebrated with our customers over canapés and cocktails.
Arq Group New Brand Launch Sydney Event from Arq Group on Vimeo.